Beyond Immerse Flavors
Trend-Name
Beyond Immerse Flavors
Trend-Categorie
- Consumer-Trend
Trend-Description
Beyond Meat expanded its Beyond Immerse sparkling protein drinks with four new flavors (e.g., Cherry Berry, Strawberry Lemonade, Piña Colada, Cucumber Grapefruit), reinforcing “functional soda” demand for protein + hydration cues in a lighter format.
Wow factor or special feature
Sparkling “protein soda” blends fitness-function claims with fruity flavor, moving beyond classic shake positioning.
Audience
- Trend Chasers
Consumer Motivation
- Convenience
Origin
- North America
Last Buzz Year
2026
Last Buzz Month
3
Reach
7
Novelty
6
Longevity
5
Market Impact
6
Trend Score
24
