Barilla Heart Pasta
Trend-Name
Barilla Heart Pasta
Trend-Categorie
- Consumer-Trend
Trend-Description
Coles shoppers and TikTok creators are hunting Barilla's limited-edition heart-shaped Pasta Love ahead of Valentine's Day, fueling haul videos, sell-out anxiety and romantic-at-home dinner planning.
Wow factor or special feature
Cute shape, real function: ridges + curves hold sauce, turning pasta into a gift.
Audience
- Mainstream Crowd
Consumer Motivation
- Convenience
Origin
- Oceania
Last Buzz Year
2026
Last Buzz Month
2
Best Reach
6
Best Novelty
4
Best Longevity
4
Best Market Impact
4
Best Trend Score
18
Current Reach
4
Current Novelty
2
Current Longevity
4
Current Market Impact
4
Current Trend Score
14
Monitoring Status
- Inactive
