Self-Serve Fresh-Fruit Smoothie Stations
Trend-Name
Self-Serve Fresh-Fruit Smoothie Stations
Trend-Categorie
- Restaurant-Trend
Trend-Description
Convenience retailers across Japan, South Korea, Vietnam and Malaysia are scaling frozen-fruit cups that customers blend themselves in automated machines. The one-minute format combines real-fruit cues, customization and 24-hour availability without requiring a staffed juice bar.
Wow factor or special feature
A frozen fruit cup becomes a freshly blended drink in about one minute.
Audience
- Mainstream Crowd
Consumer Motivation
- Convenience
Origin
- Asia