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Top 5 South American Food Trends: from Salpicão (Salpicão, Salpicão de Frango, Natal Versions) to Arroz Árabe (Arabic Rice)

Welcome to our roundup of the hottest food trends from South America! We track what’s gaining attention across search, social media, and food communities—from viral moments to the topics people keep coming back to.

This edition highlights five standout trends that show Origin: South America on their trend page. You’ll see a mix of fresh discoveries that are just taking off, as well as seasonal favorites and recurring themes that reliably spike when interest is at its highest.

The ranking is based on Trend Score—a metric that considers factors such as Reach, Novelty, Longevity, and Market Impact. Together, these signals help capture which trends are shaping South American food culture right now and which ones have real momentum.

  1. Signal: low novelty + solid market impact
    Salpicão searches surge in Brazil and beyond during December as families prep a creamy, crunchy chicken salad served cold for big gatherings, including Christmas-specific ingredient swaps and large-batch ratios.
  2. Signal: medium novelty + solid market impact
    Spanish-language searches rise for ensalada navideña and broader ‘ensaladas navideñas’ ideas, as cooks plan fresh, colorful holiday sides—often fruit-forward, crunchy, and either creamy or citrus-dressed—to balance heavy festive meals.
  3. Pavo Navideño (Score: 30)
    Signal: low novelty + solid market impact
    Christmas turkey searches rise in Spanish as families look up marinades, oven timing, stuffing styles, and gravy tips for larger gatherings.
  4. Signal: medium novelty + solid market impact
    Passion fruit mousse spikes as an easy, no-fuss dessert option—especially popular in Brazil during summer-leaning holiday celebrations.
  5. Signal: low novelty + solid market impact
    Holiday menu planning boosts searches for arroz árabe, a sweet-savory rice dish often cooked with spices, nuts, and raisins for festive tables.

Now for what’s truly new: the following five trends have the highest Novelty scores among the trends featured here. They spotlight the freshest ideas and emerging topics gaining traction right now.

  1. Mousse de Maracujá (Passion Fruit Mousse) (Novelty: 5)
  2. Ensalada Navideña (Ensaladas Navideñas) (Novelty: 5)
  3. Salpicão (Salpicão, Salpicão de Frango, Natal Versions) (Novelty: 4)
  4. Arroz Árabe (Arabic Rice) (Novelty: 4)
  5. Pavo Navideño (Novelty: 4)
Want to go deeper? Subscribe to the Wild Bite Club newsletter for regular updates, or explore the full dashboard on Trend Watch.