From Menu to Merch: How Restaurants Became Lifestyle Brands
In recent years, restaurants have transcended their traditional roles, morphing into lifestyle brands that extend their influence beyond the dining …
Are Restaurants Fighting the Wrong Enemy? – The Trouble with Zero Waste Trends
Zero waste has become a culinary calling card. In recent years, restaurants around the world have raced to remove plastic …
The Chicken Sandwich War: How a Viral Bite Changed Fast Food Forever
In August 2019, Popeyes Louisiana Kitchen launched a seemingly simple product: a fried chicken sandwich. What followed was an industry-wide …
Streetfood 3.0: From Chaos to Concept
Once driven by improvisation and rebellious spirit, Europe’s street food scene is now entering a new era of calculated cool: …
Robots in the Kitchen: Innovation or Industry Illusion?
The kitchen of the future is here—and it’s run by algorithms. AI is no longer just a back-end tool for …
How Restaurants Turn Cost-Saving into Customer Delight
What if “do-it-yourself” no longer meant cheap—but cool, engaging, and even premium? As restaurant margins continue to tighten and staff …
The Taste of 2025: What Food Trends Are Really Sticking?
The first half of 2025 has redrawn the culinary map in unexpected ways. As pandemic-era comfort food fades and early …
Early-Bird Dining: Why Eating Earlier Is the New Going Out
Dinner at 5 p.m. once conjured images of retirees or families with young children. Today, it’s a lifestyle choice embraced …
From Fine Dining to TikTok Dining: How Social Media Redefines Restaurant Success
The restaurant world is undergoing a seismic shift. Where once Michelin stars and respected gourmet critics dictated success, today’s culinary …
Sober and Social: The Rise of Mocktails and Mindful Drinking
The days of wild party nights fueled by heavy drinking are fading fast. In 2025, a new culture of mindful …
Climate-Positive Identity Restaurants: Dining That Heals the Planet
A new frontier is reshaping the culinary world: the rise of climate-positive identity restaurants. In an era when sustainability is …
The New Normal Is “Special Request”: Personalized Orders Reshape Dining
“No onions, please.” “Make it keto.” “Swap dairy for oat milk.” In today’s food scene, requests like these aren’t considered …
Out of the Dining Room: Why Gen Z Is Losing Its Appetite for Restaurants
Eating out used to be a ritual — now it’s an exception. Across Europe and the U.S., Gen Z is …
Dining in the Dark: Culinary Adventures Without Sight
Dining in complete darkness might sound unusual, but more and more restaurants worldwide are embracing exactly this innovative concept: the …
Revolutionizing the Breakfast Landscape
Cereals, a staple in morning routines across the globe, have evolved significantly from their humble beginnings to become a cornerstone …