Mainstream Nitro Stout Challengers
Trend-Name
Mainstream Nitro Stout Challengers
Trend-Categorie
- Beverage Trend
Trend-Description
UK pubs are expanding beyond a single Guinness tap as Tennent’s, London Black, Black Heart, Murphy’s and other challengers push creamy nitro stout. Hundreds of new taps signal a broader competitive phase for the category.
Wow factor or special feature
The Guinness ritual is becoming a competitive multi-brand tap category.
Origin
- Europe
Last Buzz Year
2026
Last Buzz Month
10
Best Reach
6
Best Novelty
3
Best Longevity
10
Best Market Impact
9
Best Trend Score
28
Current Reach
6
Current Novelty
3
Current Longevity
10
Current Market Impact
9
Current Trend Score
28
