M&S Foodhall Advent Calendar
Trend-Name
M&S Foodhall Advent Calendar
Trend-Categorie
- Food Trend
Trend-Description
M&S compresses its Foodhall into a 25-door calendar containing chocolate, pantry products, cocktails, panettone and Champagne. Strong launch coverage and shopper demand emptied the £100 calendar within 72 hours, turning a seasonal gift into an unusually early scarcity event.
Wow factor or special feature
Twenty-seven full food and drink products sell out three months before Christmas.
Origin
- Europe
Last Buzz Year
2026
Last Buzz Month
10
Best Reach
10
Best Novelty
7
Best Longevity
5
Best Market Impact
9
Best Trend Score
31
Current Reach
10
Current Novelty
7
Current Longevity
5
Current Market Impact
9
Current Trend Score
31
