Fairground Flavors Go Packaged
Trend-Name
Fairground Flavors Go Packaged
Trend-Categorie
- FMCG
Trend-Description
Funnel cake and deep-fried dessert flavors are moving from fairs into shelf-stable cookies and popcorn. Aldi, Oreo and other snack makers are translating fried dough, powdered sugar and carnival nostalgia into limited packaged formats with strong trial-and-review appeal.
Wow factor or special feature
Fried-dough fairground flavor becomes shelf-stable cookie and popcorn seasoning.
Audience
- Trend Chasers
Consumer Motivation
- Convenience
Origin
- North America