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Starbucks Miffy Collection

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Trend-Name

Starbucks Miffy Collection

Trend-Categorie

  • FMCG

Trend-Description

Starbucks x Miffy turns café merchandise into a collectible character drop, with plush toys, tumblers, cold cups and gift cards designed for fan hauls, store hunts and resale-style urgency.

Example

Wow factor or special feature

Cute character merch turns a coffee run into a collector hunt.

Audience

  • Trend Chasers

Consumer Motivation

  • Convenience

Origin

  • North America

Last Buzz Year

2026

Last Buzz Month

5

Reach

12

Novelty

8

Longevity

5

Market Impact

10

Trend Score

35
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