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Weekly Trend Roundup: from Restaurants Open NYE to Mousse de Maracujá (Passion Fruit Mousse)

This weekly roundup lists the Top 10 trends published in the last 7 days, ranked by Trend Score.

  1. Restaurants Open NYE (Trend Score: 39)

    Restaurant open on NYE surged as last-minute planners search late kitchens, set menus, and reservations, echoing New Year’s Eve spikes across multiple languages.

  2. Pimm’s-style drinks trend as hosts seek easy pitcher cocktails with fruit garnishes, leaning into summer-party aesthetics and low-effort entertaining.
  3. Tofu Mama (豆腐媽媽) (Trend Score: 33)
    The tofu-focused keyword rises as people look for tofu comfort dishes, high-protein meal ideas, or a specific creator/brand behind the name.
  4. Latke Potato Crisps (Trend Score: 32)
    Latke-style potato crisps turn the Hanukkah classic into a shelf-stable chip. The vegan, gluten-free format taps nostalgia for potato pancakes while fitting modern snacking habits, earning awards and holiday-season buzz in US food circles.
  5. M&S Super Seeded Oaty Bread (Trend Score: 32)
    M&S launches Super Seeded Oaty Bread as part of its Nutrient Dense range targeting GLP-1 users and anyone eating smaller portions. The formula pushes fibre, whole grains, and satiating seeds to maximise nutrients per bite.
  6. Jim Beam Shutting Down (Trend Score: 31)
    Brand-closure rumors and headlines push searches as people verify news, check product availability, and speculate about shortages.
  7. Crunchwrap $1 Deal (Trend Score: 29)
    Taco bell crunchwrap $1 hit Breakout, signaling deal-hunters tracking app drops, limited quantities, and timed redemptions across social feeds.
  8. Galette des Rois (Trend Score: 29)
    Galette des rois rose +350% as early-January bakers search puff pastry shortcuts, frangipane tips, and fève traditions for home celebrations.
  9. Sprinkles Cupcakes Closing (Trend Score: 29)
    Searches for Sprinkles Cupcakes surged (Breakout). Sprinkles cupcakes closing spiked +4,700%, turning nostalgia into last-chance store visits, resale chatter, and copycat baking.
  10. Passion fruit mousse spikes as an easy, no-fuss dessert option—especially popular in Brazil during summer-leaning holiday celebrations.
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