Thekua
Trend-Name
Thekua
Trend-Categorie
- Food-Trend
Trend-Description
Thekua is a traditional cookie from India’s Bihar region, especially baked during the Chhath Puja festival. As the celebration season peaks, interest in Thekua recipes surges across social media and among the Indian diaspora
Wow factor or special feature
Its charm lies in authenticity and ritual: a humble handmade treat representing cultural devotion. Thekua’s global rise shows how deeply local traditions can capture worldwide fascination in the digital era.
Relevant SoMe hashtags
#Thekua #IndianSweets #ChhathPuja
Last Buzz Year
2025
Last Buzz Month
11
Reach
4
Novelty
2
Longevity
6
Market Impact
2
Trend Score
14
