Peanut-Forward Alfajores
Trend-Name
Peanut-Forward Alfajores
Trend-Categorie
- FMCG
Trend-Description
Argentine alfajores are shifting toward peanut-forward fillings, pairing dulce de leche with peanut paste, roasted crunch and chocolate coatings. Industrial brands, artisan makers and kiosks are expanding the format as an affordable, locally rooted alternative to pistachio.
Wow factor or special feature
Peanut adds salty crunch and value while keeping the alfajor unmistakably Argentine.
Audience
- Mainstream Crowd
Consumer Motivation
- Value
Origin
- South America