HJK Japchae
Trend-Name
HJK Japchae
Trend-Categorie
- Food-Trend
Trend-Description
Search interest around Hong Jin-kyung–linked japchae points to celebrity-led Korean convenience foods gaining pull. The hook is “restaurant-style glass noodles at home” with minimal prep, fitting convenience retail, online grocery discovery, and export-friendly K-food shelves.
Wow factor or special feature
Celebrity-branded japchae turns a niche noodle dish into a convenience staple that fans actively hunt for.
Relevant SoMe hashtags
#hongjinkyung,#japchae,#koreanfood,#conveniencefood,#instantnoodles
Audience
- Trend Chasers
Consumer Motivation
- Convenience
Price Positioning
- Mid
Origin
- Asia
Last Buzz Year
2026
Last Buzz Month
2
Reach
5
Novelty
6
Longevity
5
Market Impact
6
Trend Score
22