Vegan (Végétalien)
Trend-Name
Vegan (Végétalien)
Trend-Categorie
- Consumer-Trend
Trend-Description
Plant-based eating is showing up as an everyday default rather than a niche commitment. Shoppers and diners are actively looking for reliable swaps, simple recipes, and menu-friendly options that don’t feel restrictive.
Wow factor or special feature
A strong vegan surge pushes plant-based swaps into everyday routines and menus.
Relevant SoMe hashtags
#vegan,#plantbased,#dairyfree,#meatalternatives,#veganrecipes
Audience
- Mainstream Crowd
Consumer Motivation
- Convenience
Price Positioning
- Mid
Origin
- Global/Mixed
Last Buzz Year
2026
Last Buzz Month
2
Reach
9
Novelty
6
Longevity
8
Market Impact
15
Trend Score
38
